This practical program will provide a clear framework to
prepare a successful strategic plan and business plan,
tailored to the needs of the organisation or business unit.
The program examines the key strategic business areas that a successful plan
must consider, including core values, purpose, and mission statements. In
addition, you will gain insights into competitive strategies, value chains and
business life cycles.
Duration
Two consecutive days
Designed for
Managers expected to be involved in the strategic business planning process.
Content
• The relationship between the strategic plan, the business plan and
operational plans
• The strategic planning process
• Strategic purpose - core values, purpose and mission
• Situation analysis – internal environment and external environment
• Strategic objectives, strategic options and competitive strategies
• Producing, implementing and monitoring the plan
Learning outcomes
• Conduct an environmental analysis of a business
• Articulate the aims, objectives and key aspects of a strategic plan and a
business plan
• Develop a business plan based on the strategic plan
• Plan for the implementation of strategic and business plans
• Prepare to monitor the success of the strategic and business plan
Link to qualification
BSBMGT616A, BSBMGT617A - 2 units towards Advanced Diploma of
Management.
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